VAS

 

Value Added Services

 

ATXmag:

ATXmag is an airtime, cellular and PC magazine, it is a free publication, offered to those individual customers that buy Airtime from your store at a CES vending machine.

The ATXmag is a marketing & promotion tool, used not only to increase sales of airtime, but also to add value to the retailer by creating a relationship between the retailer & the customer, more feet  & consumer retention ensures better business.

Consumers are searching for brands that speak to their ethics and values. Responsible behaviour from corporates and retailers alike is a characteristic not seen by many South African Companies.

Comm Express partnered with the retailer, will create social responsibility for the conscious consumer by informing, educating & entertaining them through the ATXmagazine.

The ATXmag is the primary communication medium of Airtime Xpress to its consumers. It is a 48 page, full colour quarterly magazine. The magazine is published for Airtime Xpress, & is the first Pre-paid airtime focused magazine in South Africa & is an exclusive free benefit, for those who qualify. Reaching an untapped market of those pre-paid users, which constitute a large percentage of the cellular market.

 

 

JUNE 2008

MARCH 2008

DECEMBER 2007

SEPTEMBER 2007

JULY 2007

 

For information and advertising in the mobile section
please contact Stallo

 

Stallo Email

or telephone: 011 222 8655

 

For Advertising in the PC and Games section
please contact Graham

 

Graham Email

or telephone: 011 222 8622

 

 

Magazine Testimonials:


“We have been distributing your magazine for the last 2 months & it seems to be working-Keep it up. We would like to see more giveaways like these.” - Caltex Service Station

 

“With regard to the ATX magazines the response was very good, there were a lot of feet in my store requesting the magazines, thank you for the promotion.” - Auto Stop Service Station

 

“The response by customers, receiving sms messages,to claim these ATX magazines was excellent, and within 2/3 weeks from date of Receipt all of the current issue was depleted. Thank you.” - Caltex

 

“The ATX magazine was delivered to us around 2 months ago,it works very good for us to advertise the promotions and to get customers keep coming back in to our store.” - Beach Service Station

 

“Firstly I am evaluating this magazine from a retailer perspective as a sales and marketing tool.  Therefore I find the information about the monthly winners and your recent SMS winners very informative to drive the sales of cell phone cards in our retail outlets. These articles will motivate pre-paid users to purchase at Comm Express outlets.
Lastly, the magazine has many Hip articles for the young and trendy cell phone users and I am sure it will be very successful and in demand. In depth articles about the latest pre-paid products could also be very informative.
Keep up the good work and let us have more regular issues.”
- Ok Mini Market

 

“ This is to confirm that we at ***** agree to having the ATX magazines as customers are very interested, and the article are for great reading". - Independent wholesaler

 

“We think the ATX magazine is great, the magazine has bought more customers in our store, more than we thought.  Keep up the good work. “ - Independent retailer

 

“We at **** would like to congratulate Comm Express on the launch of their magazine-ATX mag. It is a very good magazine it generates interest of the customers, we would like to see more advertising on the ATX Magazine.” - Independent retailer

 

“First and foremost I would like to say thank you for handing us with free magazines. It is a pleasure to have the ATX magazine as it has increased Airtime Sales, since it arrived. It does attract customers. We would like to see more magazines coming into our store, we are eagerly awaiting the next issue. Thank you very much and keep up the good work.”Independent retailer- East London
“We received the magazines and i really think it is a good idea because it attracts a lot of customers, and it was a boost for our business. We think Comm Express should carry-on with the magazine.”
- Independent retailer

 

“Our supermarket receives the magazines every 3 months, and we distribute it to the customers that ask for it. We hand out unclaimed magazines to customers who buy Airtime which is great. “ - Independent Retailer